Let’s talk about diamonds. They are beautiful, unique gifts from the earth – the symbol of something that will last forever and never fade. If you want a diamond I will get one for you.
First of all it is very important to me that the diamond you buy is “conflict free”. This is assured by working with reliable, trusted and ethical suppliers - people that I know personally, have a long relationship with and who share this concern.
When you come in, I will explain what diamonds are all about. In ten minutes you will know more about diamonds than many people who sell them. We will talk about quality and price, then, if you like, set up another appointment. I will go get several diamonds in your price range for you to look at and choose from.
I do not have a drawer full of stones or hundreds of “unique” settings. I only have a few diamonds as samples to show you.
What I do that is different from the stores, is to go to my suppliers and carefully look at each diamond available and choose one that meets my standards and has the qualities you have asked for.
After decades of being in this business I have come to know the subtle differences in the qualities of a diamond that go beyond the standard classifications. Does the cut enhance the brilliance of the stone. Are the flaws dark or light. Are they in a place that can be easily seen or not. Is there clearness in the structure of the stone or a slight haziness. Is there florescence and if so is that good or bad. It is essentially a matter of how does the stone look to my experienced eye.
You learn about diamonds. I find the best ones. You choose the one you want. And you will most likely save money. I charge less than the stores because I don’t have a lot of money tied up in stones and when you get here you will see that I don’t have a lot of overhead.
Diamonds are like people and couples. Each truly is unique. You have chosen each other. I would love to help you chose the right diamond.
Jim,
ReplyDeleteTen minutes more and I would be in the diamond business! I'm glad to know you only deal in "conflict free" diamonds and hope that actions by people like you will put a stop to those unethical practices.
May you and your clients have a glittering future!
Bill
Jim, Thank you for the care you have taken in helping family members choose a diamond both beautiful and affordable. This is usually a once in
ReplyDeletea lifetime purchase and since we know nothing about color, quality or
from whom they are purchased, you are an invaluable source. Mary Ann